The country’s largest biscuit brand Parle Productions and IT company IBM on Thursday announced a partnership with each other.
It added that Parle products could utilize IBM’s Transformative Hybrid Cloud and Artificial Intelligence (AI) capabilities with leading security and industry expertise. In this he will also get the benefit of business advice and technology services of the technology company.
Delivery will take place at the right time and in the right place It is said that this partnership helps Parle to get its best-selling products like Parle-G Biscuits at the right time and in the right place in the market.
Also read: If you take any of LIC’s policies, check the maturity and premium status immediately. The country’s largest biscuit brand- “Our priority is to meet the growing demand of Indian consumers,” said Ajay Chauhan, Executive Director, Parle Products. We offer the largest biscuit brand in the country. By working with IBM, we will strengthen our security net and streamline our operations by reducing time in the market – which will be a significant achievement for us.
Parle occupies 0% of the market. Parle G or Parle Glucose Biscuits, manufactured by Parle Products Pvt Ltd, is the most popular biscuit in India. Parle-G is the name of the oldest brand as well as the best-selling biscuit brand in India. It accounts for 70% of the market for glucose biscuits in India.